Should You Price Your Services Lower Than The Dealer?
We often take a customer’s car to the dealer when we discover the vehicle is under warranty. We prefer to take it ourselves, because the dealers are like vultures and too often my customers come back with a ton of service work done, much of which we already performed!Keep Reading
How Your Shop’s Service Advisors Should Sell Multiple Repairs
This video tip from Elite's Bob Cooper and Doris Barnes explains how your service advisors should present a list of repairs to first-time customers.Keep Reading
6 Tips to Increase Your Shop’s Sales This Winter
Many shops in the northern part of the country go through a slow sales period during the winter months. And while there are no ways to get back those “snow days”, when business literally shuts down, here are a few tips we can use to maximize sales this winter.Keep Reading
Ensure a Great End to Your Shop’s Year – Incentives are the Answer!
During November and December it’s easy for people in the auto service and repair business to find excuses for why their sales are down. They’ll tell themselves that people have the holiday season on their minds, they’re busy shopping instead of taking good care of their automobiles, etc.Keep Reading