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It’s Vacation Season – Take Care of Your Customers

Shop Management

Joe Marconi

by Joe Marconi , Coach

With school ending, the focus will be on summer, and that means vacations. Meet with your techs and advisors and put together a strategy for ensuring that your customers’ cars are prepared for summer driving and for road trips.

Try creating and promoting a “Summer Vacation Road Trip Package”. Emphasize to your customers the need to ensure that their cars are road-ready for the summer fun.

Areas of concentration:

– Air conditioner

– Coolant

– Tires

– Wipers

– Oil Change

– Air and cabin filter

– Lights

– Fluid levels

– Belts and hoses

Be proactive today. Your customers and your bottom line will thank you.

This article was contributed by Joe Marconi. Joe is the co-founder of autoshopowner.com, and one of the 1-on-1 business coaches who helps shop owners through the Elite Coaching Program.

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