Coaching, Peer Groups & Sales Training

Shop owners helping shop owners to help you reach new levels of success!

Over 30 years of going above and beyond to find the RIGHT ways to help every shop owner.

Here's How We Help

Coaching & Peer Groups

Join the industry's top peer group, or get coaching from America’s most successful shop owners.

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Service Advisor Training

Get higher sales and happier customers with service advisor training from industry-leading experts.

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Upcoming Events

Boost your shop with our online and in-person sales, marketing, recruiting and management events.

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Take your shop to the next level.

We provide the industry’s leading sales training, peer groups, and one-on-one coaching & consulting services that deliver extraordinary results.

We have a flawless reputation after 30+ years because we go above and beyond to determine the RIGHT way to help every shop owner.

Are you ready to become a master of…..?

  • Recruiting the right techs and advisors

  • Increasing car counts through the right marketing

  • Getting your shop’s numbers to where they need to be

  • Increasing your sales and customer satisfaction

  • Creating a better work-life balance

"Not only do I feel like I joined a family of the top shop owners in America that has helped me achieve success I never thought possible, but Elite has never said a word to me that I would not be proud to have my customers overhear."

Bill Garcia | Bill’s Quality Auto Care

“One of the top 10 shops in America”
- Motor Age Magazine

Gerry Vicario | One Stop Auto Care

"We're so glad that Jasper referred us to Elite, because working with a team of shop owners who have seen it all and been in our shoes has helped us build the sustainable business we always dreamed of."

Brian and Chris Weeks | ATC Auto Center

Who is Elite?

Our team of top shop owners helps automotive pros reach their goals and live happier lives while making a positive impact on their employees, customers and community.

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About Us

We’re governed by the principle that we’ll never put money ahead of people.

We use a rigorous interview process to ensure that every coach and trainer we bring aboard has:

  • A verifiable track record of impressive success
  • A+ references in their communities
  • A strong commitment to ethics, and shares the principles that we hold so dearly


Case Study | Thomas O’Kane, Action Auto Repair

Case Studies

Tom did not have any systems or policies in place at his shop, which led to a hectic work environment that had him constantly “flying by the seat of his pants."

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Checklist for Building a World-Class Shop

Shop Management

We work with many world class shop owners throughout North America, and over the years we have discovered that the majority of them have a number of things in common...

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