If you’re like me, in the over-50 age bracket, it’s no surprise that you view the world a lot differently than the younger generation. On the other hand, people from […]
In today’s competitive environment every sale counts, so here are 5 easy-to-use tips that will help you drive up your sales, and generate happy customers at the same time. 1. […]
We all know that the industry is continuing to evolve, and you will be seeing your customers less often as time goes on. Accordingly, you will need to find ways […]
The ability to find new auto repair customers is a challenge for every auto repair shop, especially female customers. Often, the female gender is so stigmatized in the auto industry, […]
When we think of fast food, hamburgers, or amazing success stories, it’s hard to not think of McDonald’s. Since its inception in 1955, they have grown into a global company, […]
Ever wonder why a customer does not see the value in what you are recommending and declines the service or repair? Our sales approach, at times, assumes that the customer […]
If there is one thing most shop owners have in common, it’s that they have big hearts. They typically start their careers as technicians, and as soon as they have […]
When I was still in the auto repair business, I learned an invaluable secret from a remarkable man named Sol Price. For those of you not familiar with the name, […]
Without question, it is getting harder and harder to find the really great technicians. We just need to bear in mind that they’re out there, and that they’re more than […]
When a customer shows up at 10:00 am and asks “How long will it take for an oil change?”, what most service advisors will do is answer with a specific […]