Far too many shop owners are failing when it comes to properly branding their shops. In the world of advertising, unless the name of your companyis a household name, your […]
As is true with the top techs, the top service advisors in America need a number of tools in order to succeed. Here’s a list of important tools you can […]
As a shop owner, it’s common to take on all the tasks of running your business; from the repairs to payroll to paying bills. Everything and anything seems to rest […]
In order to build a successful auto repair shop, there are a number of things you will have to do. You will need to have clearly defined goals, a plan, […]
Car count is a key performance indicator (KPI) that shows you the health of your business. But before we blame low car counts for why we are not achieving our […]
Not long ago it was easy to beat your competitors. All that you needed was more equipment, a healthy advertising budget and the ability to fix cars right the first […]
The other day, one of my service advisors came to my office to discuss the past week. We made an agreement that we would meet in private at least once […]
In building a successful auto repair business, most shop owners feel that what they need to do sell is more parts and more labor. Although both of those items are […]
All great companies have one thing in common: They realize industries and consumers need change, so they follow their customers. Apple provides a great example. As we all know, when […]
There is an expression that has been around our industry for decades that says if you run a good, ethical business, the one thing you should never do is “steal” […]